Thomas Zimmerer - Essentials of Entrepreneurship and Small Business Management with Business Plan Pro Software. PDF

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The ideal tool for the next generation of entrepreneurs! A time-tested book that today's students need to master the most essential and critical issues involved in starting and managing a successful new business venture. With step-by-step instructions, the Windows-based Business Plan Pro software walks students through the process of creating a business plan. Students examine sample plans from a variety of businesses and personalize their own professional business plan.


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